The Baby Blue Movie was a late-night programming block on the Canadian television channel Citytv that primarily aired softcore pornography and erotica films. Initially broadcast from 1972 to 1975 to generate publicity for the then-upstart channel, Baby Blue was the first regularly-scheduled adult television program to air in North America. The series was revived in the 1990s as Baby Blue 2, which aired until 2008.

Citytv is a Canadian television network owned by the Rogers Sports & Media subsidiary of Rogers Communications. The network consists of six owned-and-operated (O&O) television stations located in the metropolitan areas of Toronto, Montreal, Winnipeg, Calgary, Edmonton, and Vancouver, a cable-only service that serves the province of Saskatchewan, and three independently owned affiliates serving smaller cities in Alberta and British Columbia.