The Face Men Thailand Season 1 began audition on 30 April 2017 at Muangthai GMM Live House at CentralWorld, Bangkok. Kantana Group and Channel 3 held a press conference on 29 June 2017, at Quartier Water Garden in The EmQuartier, Bangkok. Lukkade Metinee, Moo Asava and Peach Pachara served as model coaches and Sabina Meisinger the winner of The Face Thailand Season 1 served as a host for the first season. The season premiered on 29 July 2017. Contestants will live together in the residence called Artemis Elite and training every week by special guests, such as Personality & Charisma, Performing Skills, Health & Fitness. This reality program will exclusive on air only on LINE TV.

The Face Men Thailand is an international Thai reality television modeling competition for males. The series air on Channel 3 since 2017 in Thailand.