The Idolmaster is a Japanese media franchise that began in 2005 with a raising simulation and rhythm video game series created by Bandai Namco Entertainment. The series primarily centers on the career of a producer who works with a group of prospective pop idols at the talent agency 765 Production. Originally released as an arcade game, the franchise has grown to numerous ports, sequels and spin-offs across multiple video game consoles, including several social network games. The series includes a variety of other media such as an anime with the same name, printed media, audio dramas, a Korean drama, and radio shows.

Life simulation games form a subgenre of simulation video games in which the player lives or controls one or more virtual characters. Such a game can revolve around "individuals and relationships, or it could be a simulation of an ecosystem". Other terms include artificial life game and simulated life game (SLG).