The Price Is Right (1956 American game show)
The Price Is Right is an American game show produced by Mark Goodson-Bill Todman Productions, wherein contestants placed successive bids on merchandise prizes with the goal of bidding closest to each prize's actual retail price without surpassing it. The show was a precursor to the current and best-known version of the program, which premiered in 1972 on CBS's daytime schedule. It makes The Price Is Right one of only a few game show franchises to have aired in some form across all three of the Big Three television networks.
Bill Cullen as the show's host, 1963
The Price Is Right is an American television game show where contestants compete by guessing the prices of merchandise to win cash and prizes. A 1972 revival by Mark Goodson and Bill Todman of their 1956–1965 show of the same name, the new version added many distinctive gameplay elements. Contestants are selected from the studio audience: the announcer calls their name, invoking them to "Come on down!", the show's famous catchphrase.
Bob Barker (host from September 1972 to June 2007)
Drew Carey (host since October 2007)
George Gray is the show's fourth announcer and has held this role since 2011.