The Transformers is an American-Japanese animated television series that originally aired from September 17, 1984, to November 11, 1987, in syndication based upon Hasbro and Takara Tomy's Transformers toy line. The first television series in the Transformers franchise, it depicts a war among giant robots that can transform into vehicles and other objects.

Hasbro, Inc. is an American multinational conglomerate holding company incorporated and headquartered in Pawtucket, Rhode Island. Hasbro owns the trademarks and products of Kenner, Milton Bradley, Parker Brothers, and Wizards of the Coast, among others. As of August 2020, over 81.5% of its shares were held by large financial institutions.