Trouble in Store is a 1953 British comedy film directed by John Paddy Carstairs and starring Norman Wisdom as a department store clerk in his cinema debut. The film also featured Moira Lister, Margaret Rutherford, Jerry Desmonde and Lana Morris. For his performance, Wisdom won a BAFTA Award for Most Promising Newcomer. Although it was shown at a West End venue, the film broke box office records at 51 out of the 67 London cinemas in which it played. The film was shot at Pinewood Studios with sets designed by the art director Alex Vetchinsky. It was released by Rank's General Film Distributors and was later released in America by Republic Pictures. The film's success led to Wisdom appearing in a string of films for Rank beginning with One Good Turn.
Original British Quad poster
Sir Norman Joseph Wisdom, was an English actor, comedian, musician and singer best known for a series of comedy films produced between 1953 and 1966 featuring a hapless character called Norman Pitkin. He was awarded the 1953 BAFTA Award for Most Promising Newcomer to Leading Film Roles following the release of Trouble in Store, his first film in a lead role.
Wisdom in 1965
Norman Wisdom demonstrating a typical expression (1965)
Wisdom in Peel, Isle of Man, in 2005