U.S. Route 30 is a U.S. highway running from Astoria, Oregon east to Atlantic City, New Jersey. In the U.S. state of New Jersey, US 30 runs 58.26 miles (93.76 km) from the Benjamin Franklin Bridge at the Delaware River in Camden, Camden County, while concurrent with Interstate 676 (I-676), southeast to Virginia Avenue in Atlantic City, Atlantic County. Most of the route in New Jersey is known as the White Horse Pike and is four lanes wide. The road runs through mostly developed areas in Camden County, with surroundings becoming more rural as the road approaches Atlantic County. US 30 runs through several towns including Collingswood, Berlin, Hammonton, Egg Harbor City, and Absecon.

The Benjamin Franklin Bridge, originally named the Delaware River Bridge and known locally as the Ben Franklin Bridge, is a suspension bridge across the Delaware River connecting Philadelphia, Pennsylvania, and Camden, New Jersey. Owned and operated by the Delaware River Port Authority, it is one of four primary vehicular bridges between Philadelphia and southern New Jersey, along with the Betsy Ross, Walt Whitman, and Tacony-Palmyra bridges. It carries Interstate 676/U.S. Route 30, pedestrians/cyclists, and the PATCO Speedline.