Viva La Bam is an American reality television series that stars Bam Margera and his friends and family. The show is a spin-off from MTV's Jackass, in which Margera and most of the main cast appeared. Each episode had a specific theme, mission, or challenge which was accomplished by performing pranks, skateboarding, and enlisting the help of friends, relatives, and/or experts. Although partly improvised, the show was supported by a greater degree of planning and organization.

Brandon Cole "Bam" Margera is an American former professional skateboarder, stunt performer, television personality, and filmmaker. He rose to prominence in the early 2000s as one of the stars of the MTV reality stunt show Jackass and subsequent sequels. He also created the Jackass spin-off shows Viva La Bam, Bam's Unholy Union, Bam's World Domination, and Bam's Bad Ass Game Show, and co-wrote and directed the films Haggard and Minghags.