Vladimir Aleksandrovich Gusinsky is a Russian media tycoon. He founded the Media-Most holding company that included the NTV free-to-air channel, the newspaper Segodnya, and a number of magazines.

NTV is a Russian free-to-air television channel that was launched as a subsidiary of Vladimir Gusinsky's company Media-Most. Since 14 April 2001 Gazprom Media controls the network. NTV has no official meaning according to Igor Malashenko, the author of the name and co-founder of the company, but in the 1990s unofficial transcripts of the acronym include "New" (Novoje), "Independent" (Nezavisimoje), "Non-governmental" (Negosudarstvennoje), "Our" (Nashe).