Whitchurch is a village in Herefordshire situated on the A40, connecting nearby Ross-on-Wye to Welsh town Monmouth. It is located within the Wye Valley Area of Outstanding Natural Beauty.

The A40 is a trunk road which runs between London and Goodwick (Fishguard), Wales, and officially called The London to Fishguard Trunk Road (A40) in all legal documents and Acts. Much of its length within England has been superseded by motorways, such as the M40, and has lost its trunk road status, though it retains it west of Gloucester, including its length within Wales. It is approximately 260 miles (420 km) long. The eastern section from Denham, Buckinghamshire to Wheatley, Oxfordshire is better served by the M40 and its former function of linking London with Cheltenham and Gloucester has been taken by the M4, A419 and A417 via Swindon.