Whitewall tires or white sidewall (WSW) tires are tires having a stripe or entire sidewall of white rubber. These tires were most commonly used from the early 1900s to around the mid 1980s.

A tire or tyre is a ring-shaped component that surrounds a wheel's rim to transfer a vehicle's load from the axle through the wheel to the ground and to provide traction on the surface over which the wheel travels. Most tires, such as those for automobiles and bicycles, are pneumatically inflated structures, providing a flexible cushion that absorbs shock as the tire rolls over rough features on the surface. Tires provide a footprint, called a contact patch, designed to match the vehicle's weight and the bearing on the surface that it rolls over by exerting a pressure that will avoid deforming the surface.