Willard Carroll Smith II is an American actor, rapper and film producer. He has received multiple accolades, including an Academy Award, a Golden Globe Award, a Screen Actors Guild Award, a BAFTA Award, and four Grammy Awards. As of 2024, his films have grossed over $9.3 billion globally, making him one of Hollywood's most bankable stars.

In the film industry, a bankable star is an actor "capable of guaranteeing box-office success simply by showing up in a movie". The bankability of an actor includes their films' box office track record, professional demeanor, and other factors. Hiring a bankable star helps a film company to secure investment, distribution, and garner media attention. Some bankable stars have so much star power that even films without a strong concept or "hook"―such as star vehicle films―are feasible to make.