William Swan is an American songwriter and musician born in Sacramento, California. He is best known as the lead guitarist and co-founder of the American post-hardcore band Dance Gavin Dance and as the founder and owner of record label Blue Swan Records. He is also a guitarist in the metal band Secret Band, progressive rock band Royal Coda, and was a guitarist in the now defunct Sianvar.

Rise Records is an American record label currently based in Beaverton, Oregon, mainly focusing on alternative rock, heavy metal, and punk rock music artists.