Wilts & Dorset is a bus and coach operator providing services in East Dorset, South Wiltshire, and West Hampshire. It operates services under the morebus brand around Bournemouth and Poole, and under the Salisbury Reds brand around Salisbury and Amesbury. It is part of Go South Coast, a subsidiary of the Go-Ahead Group.

The Go-Ahead Group Limited is a passenger transport company based in Newcastle upon Tyne, England. The majority of its operations are within the United Kingdom, Ireland, Australia, Singapore, and Norway. Go-Ahead was formerly listed on the London Stock Exchange prior to being purchased by Kinetic Group and Globalvia by 2022.