Yokohama Rubber Company
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The Yokohama Rubber Company, Limited is a Japanese manufacturing company based in Hiratsuka, Japan. The company was founded and began on October 13, 1917, in a joint venture between Yokohama Cable Manufacturing and BFGoodrich. In 1969, the company expanded to the United States as Yokohama Tire Corporation. It primarily produces tires, rims and golf equipment.
Yokohama Advan racing tires
An example of Yokohama sponsorship in racing at a Nitro Rallycross event.
Stadium Super Trucks
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The Stadium Super Trucks (SST), formerly known as Speed Energy Formula Off-Road, is an American short course off-road racing series created by off-road racer and former IndyCar and NASCAR driver Robby Gordon in 2013. Sanctioned by the United States Auto Club (USAC) in America with title sponsorship from Gordon's Speed Energy brand, the series utilizes identical off-road trucks that originally competed primarily in American football stadiums, but in 2014 began racing mostly on street circuits and road courses, often in conjunction with the IndyCar Series race schedules.
Race at Crandon in 2013
Japanese rally driver E. J. Chiba leads Bill Hynes at Texas Motor Speedway in 2018
Dustin Scott and Toby Price racing at Honda Indy Toronto in 2016
The Stadium Super Truck of Robby Gordon at the 2015 Clipsal 500 Adelaide