Zams is a municipality in the district of Landeck in the Austrian state of Tyrol.

Hansjörg Auer was an Austrian mountaineer, noted for his free solo climbs, and particularly of Fish Route in the Italian Dolomites, the first-ever big wall solo at 5.12c (7b+). National Geographic described him as "one of the boldest and best climbers in the world", and he won the 2019 Piolet d'Or for this free solo ascent of the Lupghar Sar West. He died in an avalanche while climbing on Howse Peak in the Canadian Rockies.