3AW is a talkback radio station based in Melbourne, Australia, owned by parent company Nine Radio, a division of Nine Entertainment Co. It broadcasts on 693 kHz AM. It began transmission on 22 February 1932 as Melbourne's fifth commercial radio station.
A 1940s billboard advertising For the Term of his Natural Life in Melbourne
Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. They may feature monologues, dialogues between the hosts, interviews with guests, and/or listener participation which may be live conversations between the host and listeners who "call in" or via voice mail. Listener contributions are usually screened by a show's producers to maximize audience interest and, in the case of commercial talk radio, to attract advertisers.
Hallo Ü-Wagen with Carmen Thomas in 1982