Al Hoceima is a city in the north of Morocco, on the northern edge of the Rif Mountains and on the Mediterranean coast. It is the capital city of the Al Hoceima Province. The city is a known tourist destination despite its small size. It has a population of about 56,716, according to the 2014 census.

The Rif or Riff, also called Rif Mountains, is a geographic region in northern Morocco. It is bordered on the north by the Mediterranean Sea and Spain and on the west by the Atlantic Ocean, and is the homeland of the Rifians and the Jebala people. This mountainous and fertile area is bordered by Cape Spartel and Tangier to the west, by Berkane and the Moulouya River to the east, by the Mediterranean to the north, and by the Ouergha River to the south. The Rif mountains are separated into the eastern Rif mountains and western Rif mountains.