The Coppa Florio was a motorsport race for automobiles first held in Italy in 1900. It was renamed in 1905 when Vincenzo Florio offered the initial 50,000 Lira prize money and a cup designed by Polak of Paris. The cup was to be awarded to the car maker who gained the most wins in the first seven races, beginning with the race held in 1905. In the event, the first seven races were all won by different manufacturers, but Peugeot won the eighth race in 1925 and thus secured the cup with its second win. However, the competition for the cup continued after Lucien Rosengart, then a director of Peugeot, offered to make it available again.

Peugeot is a French brand of automobiles owned by Stellantis. The family business that preceded the current Peugeot companies was founded in 1810, and it is regarded as the oldest car company in the world. On 20 November 1858, Émile Peugeot applied for the lion trademark. Armand Peugeot (1849–1915) built the company's first car steam tricycle. They joined forces with Léon Serpollet in 1886; this was followed in 1890 by an internal combustion car with a Panhard-Daimler engine.