Dark-sky movement
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The dark-sky movement is a campaign to reduce light pollution. The advantages of reducing light pollution include an increased number of stars visible at night, reducing the effects of electric lighting on the environment, improving the well-being, health and safety of people and wildlife, and cutting down on energy usage. Earth Hour and National Dark-Sky Week are two examples of such efforts.
Mexico City at night, showing skyglow bright enough to read a book outside
International Dark Sky Week
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International Dark Sky Week is held during the week of the new moon in April, when people worldwide may turn off their lights to observe the beauty of the night sky without light pollution. This event was founded in 2003 by high school student Jennifer Barlow of Midlothian, Virginia. It has been endorsed by the International Dark-Sky Association, the American Astronomical Society, the Astronomical League, and Sky & Telescope.
Composite image of worldwide light pollution at night