The Electronic Entertainment Expo 2010 was the 16th E3 held. The event took place at the Los Angeles Convention Center in Los Angeles, California. It began on June 14, 2010, and ended on June 17, 2010, with 45,600 total attendees. There was also an E3 event held in Sony's PlayStation Home.
Official logo of E3 2010
E3 was an annual trade event for the video game industry organized and presented by the Entertainment Software Association (ESA). It was held principally in Los Angeles from 1995 to 2019, with its final iteration held virtually in 2021. The event hosted developers, publishers, hardware manufacturers, and other industry professionals who used the occasion to introduce and advertise upcoming games, hardware, and merchandise to the press. During its existence, E3 was the world's largest and most prestigious annual gaming expo.
The Los Angeles Convention Center (west wing view) where the event took place each year
Los Angeles Convention Center during E3 2005, with an Atari banner hanging over the South Hall lobby
E3 2015 with Uncharted 4: A Thief's End banner