The Nintendo 3DS is a foldable handheld game console produced by Nintendo. The console was announced in March 2010 and unveiled at E3 2010 as the successor to the Nintendo DS. The system features backward compatibility with Nintendo DS video games. As an eighth-generation console, its primary competitor was Sony's PlayStation Vita.
Nintendo 3DS
The Nintendo 3DS E3 2010 unveiling involved an elaborate stage with moving set pieces.
A prototype Aqua Blue Nintendo 3DS shown at E3 2010; the circle pad was originally colored alongside the console.
The Circle Pad Pro accessory for the original Nintendo 3DS
The Electronic Entertainment Expo 2010 was the 16th E3 held. The event took place at the Los Angeles Convention Center in Los Angeles, California. It began on June 14, 2010, and ended on June 17, 2010, with 45,600 total attendees. There was also an E3 event held in Sony's PlayStation Home.
Official logo of E3 2010