Fileteado is a type of artistic drawing and lettering, with stylised lines and flowered, climbing plants, typically used in Buenos Aires, Argentina.
It is used to adorn all kinds of beloved objects: signs, taxis, lorries and even the old colectivos, Buenos Aires's buses.
Detail of a filete
A self-referencing example of the art form.
House on Jean Jaures street
Shop on Jean Jaures street
Lettering is an umbrella term that covers the art of drawing letters, instead of simply writing them. Lettering is considered an art form, where each letter in a phrase or quote acts as an illustration. Each letter is created with attention to detail and has a unique role within a composition. Lettering is created as an image, with letters that are meant to be used in a unique configuration. Lettering words do not always translate into alphabets that can later be used in a typeface, since they are created with a specific word in mind.
Custom lettering on the spine of a 1960s book
A memorial plaque by Eric Gill.
Brush lettering practice by artist Emmanuel Sevilla.