Friendster was a social network based in Mountain View, California, founded by Jonathan Abrams and launched in March 2003. Later, the company became a social gaming site based in Kuala Lumpur, Malaysia. Before Friendster was redesigned, the service allowed users to contact other members, maintain those contacts, and share online content and media with those contacts. The website was also used for dating and discovering new events, bands and hobbies. Users could share videos, photos, messages, and comments with other members via profiles and networks. It is considered one of the original social networks.

Myspace is a social networking service based in the United States. Launched on August 1, 2003, it was the first social network to reach a global audience and had a significant influence on technology, pop culture and music. It also played a critical role in the early growth of companies like YouTube and created a developer platform that launched the successes of Zynga, RockYou and Photobucket, among others. From 2005 to 2009, Myspace was the largest social networking site in the world.