A generic trademark, also known as a genericized trademark or proprietary eponym, is a trademark or brand name that, because of its popularity or significance, has become the generic term for, or synonymous with, a general class of products or services, usually against the intentions of the trademark's owner.
A 2009 sign in a supermarket using "Jell-O" generically, rather than "gelatin"
Aspirin for sale in Canada, next to generic store equivalent described as "ASA (acetylsalicylic acid) tablets", since the trademark is still recognized there
Aspirin for sale in the U.S., where the store brand can also be sold as aspirin since the trademark was ruled generic a century ago
Kawasaki Jet Ski
A trademark is a type of intellectual property consisting of a recognizable sign, design, or expression that identifies a product or service from a particular source and distinguishes it from others. A trademark owner can be an individual, business organization, or any legal entity. A trademark may be located on a package, a label, a voucher, or on the product itself. Trademarks used to identify services are sometimes called service marks.
Bass Brewery's logo became the first image to be registered as a trademark in the UK, in 1876.
A product bearing "Linux" name, but not infringing the trademark owned by Linus Torvalds, because it falls into a different category