Industrial design
Videos
Industrial design is a process of design applied to physical products that are to be manufactured by mass production. It is the creative act of determining and defining a product's form and features,
Electrolux vacuum cleaner, designed by Lurelle Guild, c. 1937. Brooklyn Museum
Braun SK 4 radiogram (known as "Snow White's coffin"), designed by Dieter Rams, Herbert Lindinger, and Hans Gugelot, 1956
Kodak Instamatic camera, designed by Kenneth Grange, c. 1963
Olivetti Valentine portable typewriter, designed by Ettore Sottsass, 1969
Dieter Rams
Videos
Dieter Rams is a German industrial designer who is most closely associated with the consumer products company Braun, the furniture company Vitsœ, and the functionalist school of industrial design. His
Industrial design
…vehicles using the same stampings. He was responsible for such unique automotive designs as the Pacer, Gremlin, Matador coupe and the Jeep Cherokee. Dieter Rams is a German industrial designer closely associated with the electrical and electronic consumer products company Braun and the Vitsœ furniture company…
Dieter Rams in 2010
Braun Phonosuper SK 4 "Snow White's coffin" by Dieter Rams and Hans Gugelot (1956)
Rams's furniture seen in a Vitsœ showroom in Tokyo
Braun SK 61