Marca, stylised as MARCA, is Spain's national daily sport newspaper owned by Unidad Editorial. The newspaper focuses primarily on football, in particular the day-to-day activities of Real Madrid, FC Barcelona, and Atlético Madrid. It has a daily readership of over 2.5 million, the highest in Spain for a daily newspaper, and more than half of Spain's total sports readership, as of 2007.

Real Madrid Club de Fútbol, commonly referred to as Real Madrid, is a Spanish professional football club based in Madrid. The club competes in La Liga, the top tier of Spanish football.