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History
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Transactional Model of Communication
Transactional Model of Communication
The Medill School at Northwestern was the first university to teach course in integrated marketing communications.
The Medill School at Northwestern was the first university to teach course in integrated marketing communications.
Integrating the creative and the media can result in imaginative and powerful messages that grab attention and are noticed.
Integrating the creative and the media can result in imaginative and powerful messages that grab attention and are noticed.
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A commercial on the Berlin U-Bahn that reads: "Did you know... that Wikipedia has more sister projects?", followed by an URL to Germany's Wikimedia ch
A commercial on the Berlin U-Bahn that reads: "Did you know... that Wikipedia has more sister projects?", followed by an URL to Germany's Wikimedia chapter
Bronze plate for printing an advertisement for the Liu family needle shop at Jinan, Song dynasty China. It is the world's earliest identified printed
Bronze plate for printing an advertisement for the Liu family needle shop at Jinan, Song dynasty China. It is the world's earliest identified printed advertising medium.
Edo period LEL flyer from 1806 for a traditional medicine called Kinseitan
Edo period LEL flyer from 1806 for a traditional medicine called Kinseitan
Poster for Pears soap created under Thomas J. Barratt's leadership, 1900. Victoria and Albert Museum, London
Poster for Pears soap created under Thomas J. Barratt's leadership, 1900. Victoria and Albert Museum, London