In the arts, maximalism is an aesthetic characterized by excess and abundance, serving as a reaction against minimalism. The philosophy can be summarized as "more is more", contrasting with the minima
Studio Job Headquarters, Antwerp, Belgium, by Job Smeets, 2018
Vans Half Cab 33 DX 30th Anniversary shoes, an example of maximalist design
Hyperpop is an electronic music movement and loosely defined subgenre that originated in the early 2010s in the United Kingdom. It is characterised by an exaggerated or maximalist take on 21st century
Maximalism
…Horror vacui Hyperpop Hysterical realism…
100 Gecs live at Rock am Ring 2022. The duo has been credited with popularizing hyperpop in the early 2020s.
British musicians Sophie (left) and A. G. Cook (right) are considered progenitors of hyperpop
In 2019, the popularity of 100 Gecs and their debut album led to Spotify launching a dedicated permanent hyperpop playlist.
Charli XCX performing during the Brat Tour in November 2024