Messe Frankfurt is the world's largest trade fair, congress and event organizer with its own exhibition grounds. The organization has 2,500 employees at some 30 locations, generating annual sales of around €661 million. Its services include renting exhibition grounds, trade fair construction and marketing, personnel and food services.

A trade show, also known as trade fair, trade exhibition, or trade exposition, is an exhibition organized so that companies in a specific industry can showcase and demonstrate their latest products and services, meet with industry partners and customers, study activities of rivals, and examine recent market trends and opportunities.