Persona, previously marketed as Shin Megami Tensei: Persona outside of Japan, is a video game franchise primarily developed and published by Atlus, and owned by Sega. Centered around a series of role-playing video games, Persona is a spin-off from Atlus' Megami Tensei franchise. The first entry in the series, Revelations: Persona, was released in 1996 for the PlayStation. The series has seen several more games since, with the most recent main entry being 2024's Persona 3 Reload.

Shin Megami Tensei If..., stylized as Shin Megami Tensei if…, is a role-playing video game developed and published by Atlus in 1994 for the Super Famicom. It is a spin-off from the Shin Megami Tensei series, itself part of the larger Megami Tensei franchise. Since release, it has been ported to mobile devices, PlayStation and Microsoft Windows; it had also been re-released on the Virtual Console in Japan on Wii in 2011 and Wii U in 2013, as well as Nintendo Switch Online in 2021. The story follows a student of Karukozaka High School after their school is sucked into the realm of demons by a vengeful student's demon summoning spell going wrong.