The Pirelli Cinturato is a Pirelli-developed car tyre that was the first example of a wrap-around radial tyre structure. It was used to good effect in motorsport, and most modern tyres are based upon the design. The five-times Formula One World Champion Juan Manuel Fangio called the Pirelli Cinturato "Extraordinary" and raced on it many times in the remainder of his career.

Pirelli & C. S.p.A. is an Italian multinational tyre manufacturer based in the city of Milan, Italy. The company, which has been listed on the Borsa Italiana since 1922, is the 6th-largest tyre manufacturer, and is focused on the consumer production of tyres for cars, motorcycles and bicycles. It is present in Europe, the Asia-Pacific, Latin America, North America, and the post-Soviet states, operating commercially in over 160 countries. It has 19 manufacturing sites, across 13 countries, and a network of around 14,600 distributors and retailers. In 2015, China National Chemical Corp. Ltd. (ChemChina) took controlling interest of Pirelli; with the Chinese state-owned company agreeing to maintain the tyre company's ownership structure until 2023.