Poltrona Frau is a furniture-maker founded in 1912 by Sardinian-born Renzo Frau in Turin, Italy, headquartered since the early 1960s in Tolentino and specializing in leather seating for interior and automotive applications. The company name combines poltrona, the Italian word for 'armchair', and Frau, the last name of its founder.

Tolentino is a town and comune of about 19,000 inhabitants, in the province of Macerata in the Marche region of central Italy.