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Daniel Kahneman, who won the 2002 Nobel Memorial Prize in Economics for his work developing prospect theory
Daniel Kahneman, who won the 2002 Nobel Memorial Prize in Economics for his work developing prospect theory
Figure 2 shows the effect of losses on the allocation of attention according to the loss attention account.
Figure 2 shows the effect of losses on the allocation of attention according to the loss attention account.
Tufted capuchin monkey display human-like behavioral biases, including loss aversion.
Tufted capuchin monkey display human-like behavioral biases, including loss aversion.