Rebound (basketball)
In basketball, a rebound, colloquially referred to as a board, is a statistic awarded to a player who retrieves the ball after a missed field goal or free throw. Rebounds are given to a player who tips in a shot on his teams offensive end. Rebounds in basketball are a part in the game, as all possessions change after a shot is successfully made. A rebound can be grabbed by either a player or a defensive player. The majority of rebounds are defensive because the team on defense tends to be in position to recover missed shots. Offensive rebounds give the team another opportunity to score whether right away or by resetting the offense. A block is not considered a rebound, a ball does not need to actually rebound off the rim or backboard for a rebound to be credited. Rebounds are credited after any missed shot, including air balls, if a player takes a shot and misses and the ball bounces on the ground before someone picks it up, the person who picks up the ball is credited for a rebound. Rebounds are credited to the first player that gains possession of the ball or to the player that successfully deflects the ball into the basket for a score. A rebound is credited to a team when it gains possession of the ball after any missed shot that is not cleared by a single player, great rebounders tend to be tall and strong.
Because height is so important, most rebounds are made by centers and power forwards, the lack of height can sometimes be compensated by the strength to box out taller players away from the ball to capture the rebound. For example, Charles Barkley once led the league in rebounding despite usually being much shorter than his counterparts, some shorter guards can be excellent rebounders as well such as point guard Jason Kidd who led the New Jersey Nets in rebounding for several years. Great rebounders must have a sense of timing and positioning. Great leaping ability is an important asset, but not absolutely necessary, players such as Larry Bird and Moses Malone were excellent rebounders, but were never known for their leaping ability. Bird has stated, Most rebounds are taken below the rim, the action can be called blocking out. A team can be boxed out by players using this technique to stop the other team from rebounding. Because fighting for a rebound can be physical, rebounding is often regarded as grunt work or a hustle play.
Overly aggressive boxing out or preventing being boxed out can lead to personal fouls, statistics of a players rebounds per game or rebounding average measure a players rebounding effectiveness by dividing the number of rebounds by the number of games played
University of Texas at Austin
Founded in 1881 as The University of Texas, its campus is in Austin, Texas—approximately 1 mile from the Texas State Capitol. The institution has the nations seventh-largest single-campus enrollment, with over 50,000 undergraduate and graduate students and over 24,000 faculty, UT Austin was inducted into the American Association of Universities in 1929, becoming only the third university in the American South to be elected. It is a center for academic research, with research expenditures exceeding $550 million for the 2014–2015 school year. J. Pickle Research Campus and the McDonald Observatory, among university faculty are recipients of the Nobel Prize, Pulitzer Prize, the Wolf Prize, the Emmy Award, the Turing Award, and the National Medal of Science, as well as many other awards. UT Austin student athletes compete as the Texas Longhorns and are members of the Big 12 Conference and its Longhorn Network is the only sports network featuring the college sports of a single university. The first mention of a university in Texas can be traced to the 1827 constitution for the Mexican state of Coahuila y Tejas.
Although Title 6, Article 217 of the Constitution promised to establish education in the arts and sciences. On April 18,1838, An Act to Establish the University of Texas was referred to a committee of the Texas Congress. On January 26,1839, the Texas Congress agreed to set aside fifty leagues of land towards the establishment of a publicly funded university, in addition,40 acres in the new capital of Austin were reserved and designated College Hill. In 1845, Texas was annexed into the United States, the states Constitution of 1845 failed to mention higher education. On February 11,1858, the Seventh Texas Legislature approved O. B,102, an act to establish the University of Texas, which set aside $100,000 in United States bonds toward construction of the states first publicly funded university. The legislature designated land reserved for the encouragement of railroad construction toward the universitys endowment, Texas secession from the Union and the American Civil War delayed repayment of the borrowed monies.
At the end of the Civil War in 1865, The University of Texas endowment was just over $16,000 in warrants, the more valuable lands reverted to the fund to support general education in the state. The legislature additionally appropriated $256,272.57 to repay the funds taken from the university in 1860 to pay for frontier defense, the 1883 grant of land increased the land in the Permanent University Fund to almost 2.2 million acres. Under the Act of 1858, the university was entitled to just over 1,000 acres of land for every mile of railroad built in the state. On March 30,1881, the legislature set forth the structure and organization. By popular election on September 6,1881, Austin was chosen as the site, having come in second in the election was designated the location of the medical department. On November 17,1882, on the original College Hill, smite the earth, smite the rocks with the rod of knowledge and fountains of unstinted wealth will gush forth
Basketball
Basketball is a non-contact team sport played on a rectangular court by two teams of five players each. The objective is to shoot a ball through a hoop 18 inches in diameter and 10 feet high that is mounted to a backboard at each end of the court. The game was invented in 1891 by Dr. James Naismith, a team can score a field goal by shooting the ball through the basket being defended by the opposition team during regular play. A field goal scores three points for the team if the player shoots from behind the three-point line. A team can score via free throws, which are worth one point, the team with the most points at the end of the game wins, but additional time is mandated when the score is tied at the end of regulation. The ball can be advanced on the court by passing it to a teammate and it is a violation to lift, or drag, ones pivot foot without dribbling the ball, to carry it, or to hold the ball with both hands resume dribbling. The game has many techniques for displaying skill—ball-handling, passing, dunking, shot-blocking.
The point guard directs the on court action of the team, implementing the coachs game plan, Basketball is one of the worlds most popular and widely viewed sports. Outside North America, the top clubs from national leagues qualify to continental championships such as the Euroleague, the FIBA Basketball World Cup attracts the top national teams from around the world. Each continent hosts regional competitions for teams, like EuroBasket. The FIBA Womens Basketball World Cup features the top womens basketball teams from continental championships. The main North American league is the WNBA, whereas the EuroLeague Women has been dominated by teams from the Russian Womens Basketball Premier League, in early December 1891, Canadian Dr. He sought a vigorous indoor game to keep his students occupied, after rejecting other ideas as either too rough or poorly suited to walled-in gymnasiums, he wrote the basic rules and nailed a peach basket onto a 10-foot elevated track. Basketball was originally played with a soccer ball and these laces could cause bounce passes and dribbling to be unpredictable.
Eventually a lace-free ball construction method was invented, and this change to the game was endorsed by Naismith, dribbling was not part of the original game except for the bounce pass to teammates. Passing the ball was the means of ball movement. Dribbling was eventually introduced but limited by the shape of early balls. Dribbling only became a part of the game around the 1950s
Walker County, Texas
Walker County is a county located in the east central section of the U. S. state of Texas. As of the 2010 census, its population was 67,861, Walker County was named for Robert J. Walker, a legislator from Mississippi who introduced into the United States Congress the resolution to annex Texas. Walker supported the Union during the Civil War and earned some enmity, in order to keep the countys name, the state renamed it for Samuel H. Walker, a Texas Ranger and soldier in the American Army. Walker County is part of the Huntsville, TX Micropolitan Statistical Area as well as the Houston–The Woodlands, americans James Mitchell and his wife, the former Calpernia Franklin, immigrated to the future Walker County in 1833 and were awarded a Mexican land grant. Mitchell, who one of the first county commissioners, established the Mitchell House and Inn on the Old San Antonio Road. During the 1840s, the house was a stop for weary and hungry stagecoach travelers, according to the U. S. Census Bureau, the county has a total area of 802 square miles, of which 784 square miles is land and 17 square miles is water.
The population density was 78 people per square mile, there were 21,099 housing units at an average density of 27 per square mile. 14. 11% of the population were Hispanic or Latino of any race,27. 00% of all households were made up of individuals and 8. 00% had someone living alone who was 65 years of age or older. The average household size was 2.44 and the family size was 3.02. In the county, the population was out with 18. 00% under the age of 18,23. 00% from 18 to 24,31. 10% from 25 to 44,18. 90% from 45 to 64. The median age was 31 years, for every 100 females there were 151.10 males. For every 100 females age 18 and over, there were 161.90 males, the median income for a household in the county was $31,468, and the median income for a family was $42,589. Males had an income of $27,634 versus $22,579 for females. The per capita income for the county was $14,508, about 10. 60% of families and 18. 40% of the population were below the poverty line, including 19. 10% of those under age 18 and 13. 40% of those age 65 or over.
Sam Houston State University is located in Huntsville, the headquarters of the Texas Department of Criminal Justice, the Texas agency that operates adult state correctional facilities, are in Huntsville. Walker County has the highest number of prisons and jails of all of the counties in Texas. Several TDCJ prisons for men, including the Byrd Unit, the Goree Unit, the Huntsville Unit, the Holliday Unit, a transfer unit, is in Huntsville. In addition the Ellis Unit and the Estelle Unit are in unincorporated areas of Walker County, the Huntsville Unit houses the State of Texas execution chamber
Point guard
The point guard, called the one or point, is one of the five positions in a regulation basketball game. A point guard has perhaps the most specialized role of any position, point guards are expected to run the teams offense by controlling the ball and making sure that it gets to the right players at the right time. A point guard, like other player positions in basketball, specializes in certain skills, a point guards primary job is to facilitate scoring opportunities for his/her team, or sometimes for themselves. Lee Rose has described a point guard as a coach on the floor and this involves setting up plays on the court, getting the ball to the teammate in the best position to score, and controlling the tempo of the game. A point guard should know when and how to instigate a fast break, point guards are expected to be vocal floor leaders. A point guard needs always to have in mind the times on the clock and the game clock, the score. Among the taller players who have enjoyed success at the position is Magic Johnson, other point guards who have been named NBA MVP include Bob Cousy, Oscar Robertson, Derrick Rose and two-time winners Stephen Curry and Steve Nash.
In the NBA, point guards are usually about 65 or shorter, having above-average size is considered advantageous, although size is secondary to situational awareness, speed and ball handling skills. Shorter players tend to be better dribblers since they are closer to the floor, after an opponent scores, it is typically the point guard who brings the ball down court to begin an offensive play. Passing skills, ball handling, and court vision are crucial, speed is important, a speedy point guard is better able to create separation and space off the dribble, giving him/herself room to work. Point guards are often valued more for their assist totals than for their scoring, another major evaluation factor is Assist-to-Turnover ratio, which reflects the decision-making skills of the player. Still, a point guard should have a reasonably effective jump shot. The point guard is positioned on the perimeter of the play and this is a necessity because of the point guards many leadership obligations. Many times, the point guard is referred to by announcers as a coach on the floor or a floor general, in the past, this was particularly true, as several point guards such as Lenny Wilkens served their teams as player-coaches.
This is not so common anymore, as most coaches are now solely specialized in coaching and are non-players, former Suns head coach Mike DAntoni had often allowed Steve Nash to freelance when leading the Suns offense, even letting him call his own plays at times. Even point guards who are not given this much freedom, are extensions of their coach on the floor. John Stockton is widely considered to be the point guard. He used the pick and roll maneuvre with Karl Malone, along with leadership and a general basketball acumen, ball-handling is a skill of great importance to a point guard
Atlanta Hawks
The Atlanta Hawks are a professional basketball team based in Atlanta. The Hawks compete in the National Basketball Association as a team of the leagues Eastern Conference Southeast Division. The team plays its games at Philips Arena. The teams origins can be traced to the establishment of the Buffalo Bisons in 1946 in Buffalo, New York, after 38 days in Buffalo, the team moved to Moline, where they were renamed the Tri-Cities Blackhawks. In 1949, they joined the NBA as part of the merger between the NBL and the Basketball Association of America, and had Red Auerbach as coach briefly, in 1951, Kerner moved the team to Milwaukee, where they changed their name to the Hawks. Kerner and the team moved again in 1955 to St. Louis, the Hawks played the Boston Celtics in all four of their trips to the NBA Finals. The St. Louis Hawks moved to Atlanta in 1968, when Kerner sold the franchise to Thomas Cousins, the Hawks currently own the second-longest drought of not winning an NBA championship at 57 seasons.
The franchises lone NBA championship, as well as all four NBA Finals appearances, they went 48 years without advancing past the second round of the playoffs in any format, until finally breaking through in 2015. Much of the failure theyve experienced in the postseason can be traced back to their history in the NBA draft. Since 1980, the Hawks have drafted four players who have been chosen to play in an NBA All-Star Game. Dominique Wilkins was actually selected by the Utah Jazz and traded to the Hawks a few months after the draft, the origins of the Atlanta Hawks can be traced to the Buffalo Bisons franchise, which was founded in 1946. The Bisons were a member of the National Basketball League, the club was organized by the Erie County American Legion and was coached by Nat Hickey. Their first game – a 50–39 victory over the Syracuse Nationals – was played on November 8,1946, on the team was William Pop Gates, along with William Dolly King, was one of the first two African-American players in the NBL.
The team, which needed to draw 3,600 fans per game to break even struggled to draw 1,000 fans per game to the Auditorium. Upon relocation to Moline, the team was renamed the Tri-Cities Blackhawks, and played their games at Wharton Field House. The team featured guard/forward and coach Deanglo King, and was owned by Leo Ferris, Pop Gates remained on the Blackhawks roster, and finished second on the team in scoring behind future 1948 NBL MVP Don Otten. A Naismith Basketball Hall of Fame member, Gates helped to integrate the league and become the first African-American coach in a sports league. In 1949 the Blackhawks became one of the National Basketball Associations 17 original teams after a merger of the 12-year-old NBL and they reached the playoffs in the NBAs inaugural year under the leadership of coach Red Auerbach
Houston
Houston is the most populous city in the state of Texas and the fourth-most populous city in the United States. With a census-estimated 2014 population of 2.239 million within an area of 667 square miles, it is the largest city in the southern United States and the seat of Harris County. Located in Southeast Texas near the Gulf of Mexico, it is the city of Houston–The Woodlands–Sugar Land. Houston was founded on August 28,1836, near the banks of Buffalo Bayou and incorporated as a city on June 5,1837. The city was named after former General Sam Houston, who was president of the Republic of Texas and had commanded, the burgeoning port and railroad industry, combined with oil discovery in 1901, has induced continual surges in the citys population. Houstons economy has an industrial base in energy, aeronautics. Leading in health care sectors and building equipment, Houston has more Fortune 500 headquarters within its city limits than any city except for New York City. The Port of Houston ranks first in the United States in international waterborne tonnage handled, the city has a population from various ethnic and religious backgrounds and a large and growing international community.
Houston is the most diverse city in Texas and has described as the most diverse in the United States. It is home to cultural institutions and exhibits, which attract more than 7 million visitors a year to the Museum District. Houston has a visual and performing arts scene in the Theater District. In August 1836, two real estate entrepreneurs from New York, Augustus Chapman Allen and John Kirby Allen, purchased 6,642 acres of land along Buffalo Bayou with the intent of founding a city. The Allen brothers decided to name the city after Sam Houston, the general at the Battle of San Jacinto. The great majority of slaves in Texas came with their owners from the slave states. Sizable numbers, came through the slave trade. New Orleans was the center of trade in the Deep South. Thousands of enslaved African Americans lived near the city before the Civil War, many of them near the city worked on sugar and cotton plantations, while most of those in the city limits had domestic and artisan jobs. Houston was granted incorporation on June 5,1837, with James S.
Holman becoming its first mayor, in the same year, Houston became the county seat of Harrisburg County and the temporary capital of the Republic of Texas
National Basketball Association
The National Basketball Association is the major mens professional basketball league in North America, and is widely considered to be the premier mens professional basketball league in the world. It has 30 teams, and is a member of USA Basketball. The NBA is one of the four professional sports leagues in the United States. NBA players are the worlds best paid athletes by average annual salary per player, the league was founded in New York City on June 6,1946, as the Basketball Association of America. The league adopted the name National Basketball Association on August 3,1949, the leagues several international as well as individual team offices are directed out of its head offices located in the Olympic Tower at 645 Fifth Avenue in New York City. NBA Entertainment and NBA TV studios are directed out of offices located in Secaucus, the Basketball Association of America was founded in 1946 by owners of the major ice hockey arenas in the Northeastern and Midwestern United States and Canada. On November 1,1946, in Toronto, the Toronto Huskies hosted the New York Knickerbockers at Maple Leaf Gardens, the first basket was made by Ossie Schectman of the Knickerbockers.
During its early years, the quality of play in the BAA was not significantly better than in competing leagues or among leading independent clubs such as the Harlem Globetrotters. For instance, the 1948 ABL finalist Baltimore Bullets moved to the BAA and won that leagues 1948 title, Following the 1948–49 season, the BAA took in the remainder of the NBL, Anderson, Tri-Cities, Sheboygan and Waterloo. The new league had seventeen franchises located in a mix of large and small cities, as well as arenas and smaller gymnasiums. The process of contraction saw the leagues smaller-city franchises move to larger cities, the Hawks shifted from the Tri-Cities to Milwaukee in 1951, and to St. Louis in 1955. The Rochester Royals moved from Rochester, New York, to Cincinnati in 1957, japanese-American Wataru Misaka broke the NBA color barrier in the 1947–48 season when he played for the New York Knicks. He remained the only player in league history prior to the first African-American, Harold Hunter. During this period, the Minneapolis Lakers, led by center George Mikan, won five NBA Championships, to encourage shooting and discourage stalling, the league introduced the 24-second shot clock in 1954.
If a team does not attempt to score a goal within 24 seconds of obtaining the ball, play is stopped. In 1957, rookie center Bill Russell joined the Boston Celtics, who already featured guard Bob Cousy and coach Red Auerbach, and went on to lead the club to eleven NBA titles in thirteen seasons. Center Wilt Chamberlain entered the league with the Warriors in 1959 and became a dominant individual star of the 1960s, russells rivalry with Chamberlain became one of the greatest rivalries in the history of American team sports. The 1960s were dominated by the Celtics, led by Russell, Bob Cousy and coach Red Auerbach, Boston won eight straight championships in the NBA from 1959 to 1966
Free throw
In basketball, free throws or foul shots are unopposed attempts to score points from a restricted area on the court, and are generally awarded after a foul on the shooter by the opposing team. Each successful free throw is one point. Free throws can normally be shot at a percentage by good players. In the NBA, most players make 70–80% of their attempts, the leagues best shooters can make roughly 90% of their attempts over a season, while notoriously poor shooters may struggle to make 50% of them. During a foul shot, a players foot must be completely behind the foul line, if a player lines up with part of his or her foot on the line, a violation is called and the shot doesnt count. Foul shots are worth one point, Rick Barry and youngest Canyon Barry, both career 90% shooters who used an unusual underhand method, believes that 80% is the minimum for a player to be considered good at the free throw. Mark Price, who broke Barrys career record, states that 75% is the minimum, tall players often shoot free throws poorly, though theoretically taller players should be better at making them.
One possible explanation for this is that the release point of their shots can cause them to stand overly erect. Hall of Famer Wilt Chamberlain made just 51, on the other hand, there have been big men who have been prolific scorers from free throws, who not surprisingly have good outside shooting range. Some examples include Dallas Mavericks forward Dirk Nowitzki who, at 7 ft 0 in, has an average of 88% and Yao Ming who. There are many situations when free throws can be awarded, The first and most common is when a player is fouled while in the act of shooting. If the player misses the shot during the foul, the player receives two or three free throws depending on whether the shot was taken in front of or behind the three-point line. If, despite the foul, the still makes the attempted shot, the number of free throws is reduced to one. This is known as a three-point or four-point play, depending on the value of the made basket, the second is when the fouling team is in the team bonus situation.
This happens when, in a period, a team commits a set number of fouls whether or not in the act of shooting. In the WNBA, the player shoots two free throws starting with the opponents fifth foul, or second team foul in the final minute if that team has committed under 5 fouls in a period. In NCAA mens basketball, beginning with the foul of the half, one free throw is awarded, if the player makes the free throw. This is called shooting a one-and-one, starting with the tenth foul of the half, two free throws are awarded
Texas Longhorns
Texas Longhorns athletics programs include the extramural and intramural sports teams of The University of Texas at Austin. The University of Texas at Austin is the institution of the University of Texas System. The womens teams are called the Lady Longhorns, but generally both the mens and womens teams are referred to as the Longhorns, and the mascot is a Texas Longhorn steer named Bevo. The Longhorn nickname appeared in Texas newspapers by 1900, the University of Texas at Austin offers a wide variety of varsity and intramural sports programs. Due to the breadth of sports offered and the quality of the programs, Texas was listed as the number one Collegiate Licensing Company client from 2005–2013 in regards to the amount of annual trademark royalties received from the sales of its fan merchandise. A charter member of the Southwest Conference until its dissolution in 1996, the schools colors are officially Orange and White, with Burnt Orange — known as Texas Orange – being the specific shade of orange used.
The University of Texas Longhorn Band performs the alma mater as well as the university fight song at sporting events. Over the years, Longhorn sports teams have won 52 total national championships,44 of which are NCAA National Championships, the University of Texas currently fields a varsity team in nine mens sports and eleven womens sports. They are, Two Texas Longhorn running backs have won college footballs most prestigious individual award, seventeen Longhorn players and two Longhorn coaches have been inducted into the College Football Hall of Fame, while four are enshrined in the Pro Football Hall of Fame. Other Longhorn players have received recognition for their performance. Texas is the third ranked NCAA Division I FBS program in football history, in terms of total wins. As of the end of the 2015 season, the Longhorns all-time record is 886–354–33, the University of Texas team plays home games in Darrell K. Royal-Texas Memorial Stadium which has a seating capacity of 100,119. Renovations began on the stadium November 14,2005, two following the last home football game of the 2005 season.
The improvements were completed before the 2008 football season, and included additional seating, with the new permanent bleacher seating section added behind the south end zone and the total remodeling of the north end zone completed in 2008, the stadiums official capacity now stands at 100,119. This was surpassed when 101,357 saw #3-ranked Texas beat Kansas 51–20 on November 21,2009, the Longhorns are currently coached by Tom Herman, who came to Texas in November 2016 after being head coach at Houston. Mack Brown became the football coach for Texas in 1998. From 1998 through the 2008–2009 season, the Longhorns had a 124–27 win-loss record, in his first six years at Texas, Brown had a winning record but he had not managed to win the Big 12 conference or to lead the Longhorns into a Bowl Championship Series game. He was often lauded for his recruiting while being criticized for failing to win championships and that changed with the 2004 Texas Longhorns football team who played in the 2005 Rose Bowl against the Wolverines of the University of Michigan
Three-point field goal
A three-point field goal is a field goal in a basketball game made from beyond the three-point line, a designated arc surrounding the basket. A successful attempt is worth three points, in contrast to the two points awarded for field goals made within the three-point line and the one point for each made free throw. In international FIBA and WNBA play, the three-point line is 6.75 m away from the basket on the arc part and 6.6 m from the straight parts. In both mens and womens National Collegiate Athletics Association basketball, the three-point line is simply a 180° circular arc centered on the basket,20 ft 9 in in radius. The three-point line was first tested at the level in a 1945 NCAA game between Columbia and Fordham but it was not kept as a rule. At the direction of Abe Saperstein, the American Basketball League became the first basketball league to institute the rule in 1961 and its three-point line was a radius of 25 feet from the baskets, except along the sides. The Eastern Professional Basketball League followed in its 1963–64 season, the three-point shot became popularized by the American Basketball Association after its introduction in the 1967–68 season.
Then commissioner of the ABA George Mikan stated the three-pointer would give the player a chance to score. During the 1970s, the ABA used the three-point shot, along with the slam dunk, in the 1979–80 season, the NBA adopted the three-point line despite the view of many that it was a gimmick. Chris Ford of the Boston Celtics is widely credited with making the first three-point shot in NBA history on October 12,1979, kevin Grevey of the Washington Bullets made one on the same day. The sports international governing body, FIBA, introduced the three-point line in 1984, the NCAAs Southern Conference became the first collegiate conference to use the three-point rule, adopting a 22-foot line for the 1980–81 season. Ronnie Carr of Western Carolina University was the first to score a three-point field goal in basketball history on November 29,1980. Over the following five years, NCAA conferences differed in their use of the rule, used in conference play, it was adopted by the NCAA for the 1986–87 season at 19 ft 9 in, and was first used in the NCAA Tournament in 1987.
In 2007, the NCAA lengthened the mens three point distance to 20 ft 9 in, with the coming into effect at the beginning of the 2008–09 season. American high schools, along with elementary and middle schools, adopted a 19 ft 9 in line nationally in 1987, a year after the NCAA. During the 1994–95, 1995–96, and 1996–97 seasons, the NBA attempted to address decreased scoring by shortening the distance of the line from 23 ft 9 in to a uniform 22 ft around the basket. From the 1997–98 season on, the NBA reverted the line to its distance of 23 ft 9 in. Ray Allen is currently the NBA all-time leader in career made three-pointers with 2,973, in 2008, FIBA announced that the distance would be increased by 50 cm to 6.75 m, with the change being phased in beginning in October 2010
Look (American magazine)
Look was a bi-weekly, general-interest magazine published in Des Moines, from 1937 to 1971, with more of an emphasis on photographs than articles. It is known for helping launch the career of film director Stanley Kubrick, Gardner Mike Cowles, Jr. the magazines co-founder and first editor, was executive editor of The Des Moines Register and The Des Moines Tribune. When the first issue went on sale in early 1937, it sold 705,000 copies, although planned to begin with the January 1937 issue, the actual first issue of Look to be distributed was the February 1937 issue, numbered as Volume 1, Number 2. It was published monthly for five issues, switched to starting with the May 11,1937 issue. Page numbering on early issues counted the front cover as page one, early issues, subtitled Monthly Picture Magazine, carried no advertising. The unusual format of the early issues featured layouts of photos with captions or very short articles. The magazines backers described it as an experiment based on the tremendous unfilled demand for extraordinary news and feature pictures.
It was aimed at a broader readership than Life, promising trade papers that Look would have reader interest for yourself, for your wife, for your private secretary, within weeks, more than a million copies were bought of each issue, and it became a bi-weekly. By 1948 it sold 2.9 million copies per issue, circulation reached 3.7 million in 1954, and peaked at 7.75 million in 1969. Its advertising revenue peaked in 1966 at $80 million, of the leading general interest large-format magazines, Look had a circulation second only to Life and ahead of The Saturday Evening Post, which closed in 1969, and Colliers, which folded in 1956. Look was published under various names, Inc. Cowles Magazines, and Cowles Communications and its New York editorial offices were located in the architecturally distinctive 488 Madison Avenue, dubbed the Look Building, now on the National Register of Historic Places. Beginning in 1963, Norman Rockwell, after closing his career with the Saturday Evening Post and he goes on to explain exactly how the Look reporters were compromised.
Look ceased publication with its issue of October 19,1971, the victim of a $5 million loss in revenues in 1970, circulation was at 6.5 million when it closed. Hachette Filipacchi Médias brought back Look, The Picture Newsmagazine in February 1979 as a bi-weekly in a smaller size. Subscribers received copies of Esquire magazine to fulfill their terms, the Look Magazine Photograph Collection was donated to the Library of Congress and contains approximately five million items. After the closure, six Look employees created a fulfillment house using the computer system developed by the magazines circulation department. The company, CDS Global, is now an international provider of customer relationship services, Stanley Kubrick was a staff photographer for Look before starting his feature film career
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