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SUMMARY / RELATED TOPICS

Sponsor (commercial)

Sponsoring something is the act of supporting an event, person, or organization financially or through the provision of products or services. The individual or group that provides the support, similar to a benefactor, is known as sponsor. Sponsorship is a cash and/or in-kind fee paid to a property in return for access to the exploitable commercial potential associated with that property. While the sponsoree may be nonprofit, unlike philanthropy, sponsorship is done with the expectation of a commercial return. While sponsorship can deliver increased awareness, brand building and propensity to purchase, it is different from advertising. Unlike advertising, sponsorship can not communicate specific product attributes. Nor can it stand alone, as sponsorship requires support elements. A range of psychological and communications theories have been used to explain how commercial sponsorship works to impact consumer audiences. Most use the notion that a brand and event become linked in memory through the sponsorship and as a result, thinking of the brand can trigger event-linked associations.

Cornwell and Roy have published an extensive review of the theories so far used to explain commercial sponsorship effects. One of the most pervasive findings in sponsorship is that the best effects are achieved where there is a logical match between the sponsor and sponsoree, such as a sports brand sponsoring a sports event. Work by Cornwell and colleagues however, has shown that brands that don't have a logical match can still benefit, at least in terms of memory effects, if the sponsor articulates some rationale for the sponsorship to the audience. Series sponsor is the highest status of sponsorship; the name and the logo of the sponsor is incorporated into the title of the series. This status allows companies to have a decisive voice on the issue of presence among sponsors of other companies operating in the same business, the priority right to use teams, team members, players and the sanctioning body for conducting joint promotions, right of presence at all official events dedicated to a sports event, mandatory mentioning in all activities conducted on behalf of the team, highlighting the name of title sponsor in film credits, television programs which were created with its financial support, placement of logos and banners.

A patch or sticker is required to placed or worn on a visible item of every competitor if their personal sponsor is in direct competition with the series sponsor. Title sponsor characterizes the most significant contribution to a company in organizing and hosting an event; the name of such sponsor is placed next to the name of competition, individual athletes and is associated with it. In case of title sponsor's presence, the general sponsor position may remain free. General sponsor is a sponsor that makes one of the largest contributions and that receives for it the right to use the image of competition as well as extensive media coverage. If necessary, the status of the general sponsor may be supplemented by the general sponsors for certain categories, as well as the main sponsor. Team sponsor provides funds for individual teams; the more money provided, the larger area and more visible location are allocated. In some instances, the team sponsor may be rotated between the secondary sponsor roles.

This occurs with auto racing teams that travel over a vast area. A team sponsor may take the primary sponsorship role at a race in an area where they are present, such as a store chain; that sponsor may take a secondary sponsorship role, or not be on the car, in an area they have little or no presence, or are prohibited by law to sell, such as alcohol or tobacco products. Official sponsor is a sponsor; the given status may be granted by category. Technical sponsor is a sponsor which promotes organization of sporting events through the partial or full payment of goods and services. Participating sponsor is a company, the sponsorship fee size of which does not exceed 10% of total raised funds.. Informational sponsor is an organization that provides informational support through media coverage, conducting PR-actions, joint actions, etc. All sponsorship should be based on contractual obligations between the sponsor and the sponsored party. Sponsors and sponsored parties should set out clear terms and conditions with all other partners involved, to define their expectations regarding all aspects of the sponsorship deal.

Sponsorship should be recognisable as such. The terms and conduct of sponsorship should be based upon the principle of good faith between all parties to the sponsorship. There should be clarity regarding the specific rights being sold and confirmation that these are available for sponsorship from the rights holder. Sponsored parties should have the absolute right to decide on the value of the sponsorship rights that they are offering and the appropriateness of the sponsor with whom they contract. The

Classic Case

For the Supreme Court decision called the Classic case, see United States v. Classic. Classic Case was an American rock band from Chapel Hill, North Carolina formed in 2002. Vocalist/guitarist Jared Draughon and guitarist Mitchell Marlow formed the band in the early months of 2002 in their hometown of Chapel Hill, North Carolina, they had played in a punk band together before but had been separated for two years, with Marlow living and studying in Brooklyn, NY. Marlow persuaded Draughon to relocate the band to Brooklyn where they would begin rehearsing with Marlow's former Sound of Speed drummer, Stephan Linde. Shortly afterward, they recruited bassist Eric Mendelson, a cohort from New Jersey, who rounded out the initial lineup of the band; the four released an EP dubbed It's Been Business Doing Pleasure With You. The band played with Puddle of Mudd and Orgy to Taking Back Sunday and The Used. In 2004, original drummer Stephan Linde, was replaced by his longtime friend and fellow Long Islander, Durijah Lang.

After several months of touring and writing, the band delved into a Manhattan recording studio for 3 months to record their debut full-length, Dress to Depress. Classic Case spent 2005 with the addition of former Beloved vocalist/guitarist Josh Moore being brought into the fold, the band packing up and returning to its birthplace in North Carolina. Dress to Depress was released October 2005, on Help/Fiddler Records. Fiddler Records dissolved shortly after the record was released, their record Losing at Life was produced by the lead singer and guitarist of the band Helmet, Page Hamilton. The album was released on Fearless Records on February 20, 2007; as of mid-January, Mitchell Marlow was no longer listed as a guitarist on the band's Myspace page. Classic Case has since announced publicly that though Mitchell is no longer in Classic Case, it is an amicable split and they are still good friends, he joined fellow North Carolina band He Is Legend and played guitar for Filter. In addition, Durijah Lang is playing with Glassjaw and Saves the Day.

Jared Draughon is performing in Must Be the Holy Ghost. Must Be the Holy Ghost signed with Cardigan Records in January 2014. Must Be the Holy Ghost released his debut album, Get Off, on April 1, 2014. Must Be The Holy Ghost was direct support for The XX for their album release show at Lincoln Theater in Raleigh, North Carolina. Dress to Depress Losing at Life It's Been Business Doing Pleasure with You Black Unicorn Split, Classic Case on MySpace

2017 in Switzerland

Events in the year 2017 in Switzerland. President of the Swiss Confederation: Doris Leuthard President of the National Council: Jürg Stahl President of the Swiss Council of States: Ivo Bischofberger Referendums were held on 12 February, 21 May and 24 September 2017. 2016–17 Swiss Handball League 2017 Geneva Open 2017 Stan Wawrinka tennis season 2017 World Mixed Curling Championship 2017 Yellow Cup 2016–17 Championnat LNA season 2016–17 Championnat LNA season 2017–18 Swiss Basketball League The Best FIFA Football Awards 2016 2017 European Curling Championships 2017 European Masters FIS Alpine World Ski Championships 2017 2017 Katusha–Alpecin season 2017 Ladies Championship Gstaad 2017 Ladies Open Biel Bienne 2017 FIBA 3x3 World Tour – Lausanne Masters 2017 Montreux Volley Masters 2017 Montreux Volley Masters squads 2017 Swiss Indoors 2017 Swiss Open Grand Prix Gold 2017 Swiss Open Gstaad Switzerland at the 2017 World Aquatics Championships Switzerland at the 2017 World Games 2017 Tour de Romandie 2016–17 Tour de Ski 2017–18 Tour de Ski 2017 Tour de Suisse Switzerland at the 2017 World Championships in Athletics Switzerland in the Eurovision Song Contest 2017 1 January – Karl Gerstner, typographer.

8 January – Dominique Appia, painter. 13 January – Gilberto Agustoni, prelate. 17 January – Daniel Vischer, politician. 18 January – Samuel Widmer, physician and psychotherapist. 30 April – Ueli Steck, rock climber

Joseph Lovering

Joseph Lovering was an American scientist and educator. Lovering graduated from Harvard in 1833. In 1838, he was named Hollis Professor of natural philosophy in Harvard, he held this chair until 1888. He succeeded Felton as regent, he was director of Jefferson Physical Laboratory from 1884 to 1888, was associated with the Harvard College Observatory in the joint observations of the United States and the London Royal Society on terrestrial magnetism. From 1869 to 1873 he served as corresponding secretary, from 1873 to 1880 vice president, from 1880 to 1881 president of the American Association for the Advancement of Science, he contributed to numerous scientific publications, prepared a volume on The Aurora Borealis, edited a new edition of Professor John Farrar's Electricity and Magnetism. This article incorporates text from a publication now in the public domain: Gilman, D. C.. New International Encyclopedia. New York: Dodd, Mead. Joseph Lovering at the Mathematics Genealogy Project National Academy of Sciences Biographical Memoir

People's Conscience Party

The People's Conscience Party is a political party in Indonesia. It was established following a meeting in Jakarta on 13–14 December 2006 and first headed by former Indonesian National Armed Forces commander Wiranto; the party lost its seats in parliament after a poor performance in the 2019 general election. After being eliminated in the first round of the 2004 Indonesian presidential election, Wiranto was "traumatized" by his defeat and decided not to run for the presidency without his own political vehicle, he resigned from Golkar Party in 2006 and established Hanura, targeting voters who had supported him in 2004. The party conducted a door-door grassroots campaign; the basis of its support is in West Java, South Sulawesi, North Sulawesi, West Nusa Tenggara and Bali The party's target in the 2004 elections was 15 percent of the vote. The result of the Indonesian legislative election, 2009 was announced on 9 May 2009. Hanura won 3.77 percent of the national vote. The party had supported Golkar chairman Jusuf Kalla for the presidency, in which both parties lost out to the Indonesian Democratic Party-Struggle and the Democratic Party.

Hanura chairman Wiranto was his vice-presidential candidate, despite Wiranto's previous statement that he would not settle for the vice-presidency. Following cabinet reshuffle in July 2016, Wiranto was appointed as coordinating minister for politics and security affairs, prompting the party to hold a convention to select Wiranto's successor as party chairman. In Indonesia's 2019 general election, Hanura won only 1.54% of the vote and lost its 16 seats in the national parliament. On 18 December 2019, Wiranto resigned as chairman of the Hanura Board of Trustees, saying he wanted to focus on his appointment as chairman of the Presidential Advisory Council, he denied having been pushed out of the party, but he acknowledged the party had suffered internal conflict and that he was not invited to a recent national conference. Note: Bold text suggests the party's member

Louis Hope

Louis Hope was a Member of the Queensland Legislative Council. Hope was born in Linlithgow, Scotland in 1817 to General John Hope, 4th Earl of Hopetoun, his wife Louisa Dorothea. After finishing his education he joined the Coldstream Guards. In 1843 he arrived in New South Wales. Hope moved to Moreton Bay in 1848 and purchased land at Ormiston in 1853 where he established his Ormiston House Estate. In 1854 he purchased land which equaled 364 housing lots at Norman Park; that same year, along with Robert Ramsay, he took up Kilcoy Station becoming its sole owner in 1863. Hope was involved in Sugar mills, opening a mill at Ormiston. Hope was appointed to the Queensland Legislative Council on the 24 April 1862, he served for twenty years. Hope married Susan Frances Sophia Dumaresq in Sydney in 1859 and together they had 8 children, he returned to England to live in Hazlewood and died in Geneva, Switzerland in 1894. His Ormiston House Estate and its St Andrew's Church are both heritage-listed; the grounds of Ormiston House have a cairn commemorating Louis Hope's contribution to the sugar industry