The Hoover Company is a home appliance company founded in Ohio, United States, in 1915. It also established a major base in the United Kingdom; and, mostly in the 20th century, it dominated the electric vacuum cleaner industry, to the point where the Hoover brand name became synonymous with vacuum cleaners and vacuuming in the United Kingdom and Ireland. Hoover North America was once part of Maytag, but was sold by Maytag's new owners Whirlpool Corporation in 2007 to Hong Kong multinational manufacturing company Techtronic Industries for $107 million. Hoover International had already split from Hoover North America in 1993, and was acquired by Candy in 1995, which was acquired by Haier in 2019.
Henry Dreyfuss
The Model 200 Duster and Model 575 upright, which used the same motor
1937 Hoover ad by Australian photographer Max Dupain, showing the headlamp
Debut ad for the Hoover Model 29, the first Hoover cleaner made in red
A generic trademark, also known as a genericized trademark or proprietary eponym, is a trademark or brand name that, because of its popularity or significance, has become the generic term for, or synonymous with, a general class of products or services, usually against the intentions of the trademark's owner.
A 2009 sign in a supermarket using "Jell-O" generically, rather than "gelatin"
Aspirin for sale in Canada, next to generic store equivalent described as "ASA (acetylsalicylic acid) tablets", since the trademark is still recognized there
Aspirin for sale in the U.S., where the store brand can also be sold as aspirin since the trademark was ruled generic a century ago
Kawasaki Jet Ski