Walmart Arkansas Music Pavilion

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Coordinates: 36°18′11″N 94°11′02″W / 36.30292°N 94.1838°W / 36.30292; -94.1838

Walmart Arkansas Music Pavilion
Walmart AMP
Former namesArkansas Music Pavilion (2005-14)
Address5079 W Northgate Rd
Rogers, AR 72758-1425
LocationPinnacle Hills
OwnerWalton Arts Center Council
Broke groundOctober 2013
OpenedJune 7, 2014 (2014-06-07)
Construction cost$11.5 million
($12.4 million in 2018 dollars[1])
ArchitectCore Architects
Structural engineerTatum-Smith Engineers
Services engineerCrafton Tull
General contractorCrossland Construction
Venue Website

The Walmart Arkansas Music Pavilion (originally known as the Arkansas Music Pavilion and commonly known as the Walmart AMP) is an outdoor amphitheater located in Rogers, Arkansas. The venue opened in June 2005 as a temporary venue, becoming a permanent venue in 2014, it can hold up to 9,500 spectators.


The amphitheater was the creation of Suzie Stephens and Brian Crowne; the venue opened June 17, 2005 as a temporary structure in Fayetteville, Arkansas. At that time, it was located in the parking lot of the Northwest Arkansas Mall, seating 3,000. Alongside outdoor concerts, the venue also hosted weekly movie nights. In 2011, the music venue was purchased by the Walton Arts Center.[2] Failed contract negotiations lead to moving the structure to the Washington County Fairgrounds for 2012 and 2013 seasons;[3] the move saw a dramatic increase in ticket sales and overall turnout for events. The annual "Cox Concert Series" was launched, bringing more notable artist to perform at the site.

In January 2013, the Walton Arts Center Council announced plans build a permanent structure for the amphitheater. Wanting to remain in Northwest Arkansas, many locations were viewed however the decision was made to build in Rogers near the Pinnacle Hills Promenade.[4] Construction began in late October 2013, with plans to complete in June 2014. In early 2014, Walmart, Inc purchased naming rights to the venue.[5]

It opened June 7, 2014, with a performance by Blake Shelton and Hunter Hayes.[6]


















  1. ^ Federal Reserve Bank of Minneapolis Community Development Project. "Consumer Price Index (estimate) 1800–". Federal Reserve Bank of Minneapolis. Retrieved January 2, 2019.
  2. ^ Gill, Todd (February 18, 2011). "Walton Arts Center finalizes purchase of Arkansas Music Pavilion". Fayetteville Flyer. Wonderstate Media. Retrieved August 27, 2018.
  3. ^ White, Lisa (February 18, 2014). "WALMART AMP ON TRACK TO OPEN THIS JUNE IN ROGERS, ARK". Venues Now. Retrieved August 27, 2018.
  4. ^ Pruna, Jocelyne; Bergan, Shain (May 23, 2013). "Arkansas Music Pavilion Moving To Rogers, New $11M Facility". KFSM-TV. Tribune Broadcasting. Retrieved August 27, 2018.
  5. ^ "Walmart Buys Naming Rights to AMP in Rogers". Talk Business & Politics. February 11, 2014. Retrieved August 27, 2018.
  6. ^ "The Walmart AMP: A Quick Look Back". KNWA-TV. Nexstar Broadcasting Group. June 2, 2014. Retrieved August 27, 2018.

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