Yoga for women
Videos
Modern yoga as exercise has often been taught by women to classes consisting mainly of women. This continued a tradition of gendered physical activity dating back to the early 20th century, with the H
A yoga class of women in Los Angeles
Mary Bagot Stack in "Seal" posture in Building the Body Beautiful, the Bagot Stack Stretch-and-Swing System, 1931. It closely resembles the modern yoga asana Salabhasana, locust pose.
Yoga practitioners are predominantly female, young, affluent, fit, and white.
Indra Devi's 1959 Yoga for Americans encouraged women to practise at home. On the cover (top left), she wears her characteristic sari.
Commercialisation of yoga
Videos
The commercialisation of yoga is the process of converting the practice of yoga as exercise from a personal activity conducted for reasons such as exercise and spiritual wholeness to a source of profi
Global commercialisation of yoga: yoga mats on sale in Hong Kong, 2022
Teaching a Yoga Alliance class
Lululemon introduced yoga pants in 1998.
Yoga teacher training in Rishikesh